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Punit Mathur moves to Big 92.7FM as Delhi station head

Punit Mathur has moved to Big 92.7FM. He has joined the radio brand as station head for New Delhi. Mathur has more than 10 years of rich experience in strategic planning, sales and marketing, brand management, business development, network management and key account management.

When quizzed about his latest move, Mathur says, “My challenge will be to maintain Big FM as the first choice of listeners, as the channel not only entertains, but also impacts positively and transforms their lives.”

The station is already present in 45 cities throughout the country.

Prior to Big FM, Mathur was with Bharti Airtel Ltd, heading sales and marketing as general manager in the state of Jammu & Kashmir.

Mathur describes his move from a marketing job to one as station head as a natural progression for someone with a marketing background.

A postgraduate in business management from the Fore School of Management, New Delhi, Mathur has been involved in budgeting, business forecasting, building brand focus in conjunction with operational requirements; utilising market feedback and personal networks to develop marketing intelligence for positioning products and recruiting, leading, mentoring and monitoring his team members to ensure efficiency in process operations and meeting individual and group targets.

As station head, Big 92.7FM, Delhi, Mathur will look after operations, human resources and administration, including programming, marketing, finance and other general activities.

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